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Paul Roos

Paul Roos


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Sydney Swans Coach

A former AFL superstar, Paul took the club’s top coach position, guiding the team to victory after a 72 year drought. The Hawks club coach summed it up for all the following day saying, “The greatest strength in Roos’ coaching appears to be his ability to make a group of players believe that everything is about and for the team". 

When Sydney Swans coach Paul Roos placed his hands on the AFL premiership trophy it signalled the end of a 72 year drought for the club.

With more than 92,000 fans watching on at the Melbourne Cricket Ground and hundreds of thousands more glued to television screens around the world, this was Roos’ moment of glory.

The former 356-match AFL superstar had just witnessed a nail-biting final quarter in the 2005 grand final that saw his beloved Swans come from behind to snatch an historic 58-54 victory over the West Coast Eagles.

The Roos factor in the Swans triumph was generously acknowledged in post-match tributes.

One from Peter Schwab, the former triple Hawthorn premiership player and later the Hawks’ club coach, said it for all. “The greatest strength in Roos’ coaching, “ he wrote the next day, “appears to be his ability to make a group of players believe that everything is about and for the team".

Following an outstanding career as a player, Roos answered a call to fill the vacant senior coaching position at the Swans midway through the 2002 season.

Full-time assistant coach since 2001, he was subsequently appointed to the club's senior coaching position for a three year term effective season 2003. Remarkably, he guided the Swans into the play-offs in 2003, his talents acknowledged with his naming as AFL Coach of the Year.

Roos played 87 games for the Swans after joining the Sydney Cricket Ground-headquartered club in 1995 following a star-studded career with the old Fitzroy club - now the Brisbane Lions - including six seasons as captain.

During his career with Fitzroy, he was a member of the Victorian representative team 10 years running, two as captain. He was also named in the All-Australian team on seven occasions, twice as skipper.

A extremely mobile player with expansive marking and kicking skills, Roos was runner-up in the Brownlow Medal - AFL's highest individual player award - in 1986 after finishing third the year before. He also won the E J Whitten Medal, awarded to the best Victorian player in State of Origin football, in 1985 and 1988.


  • 2005 AFL Premiership Winning Coach
  • Victorian Representative Football Captain
  • Professional Speaker - Motivation and Teamwork
  • Newspaper Columnist
  • Head coach – Sydney Swans Football Club
  • 2003 Coach of the Year
  • All Australian Football Captain 

Presentation Topics Include

  • Importance of culture in business, sport and life
  • Significance of winning


Paul Roos delivered one of the best presentations I have ever heard. His presentation exactly reflected my brief and gave the audience an insight to how he runs the Swans as a business and made everyone in the room relate to what he was talking about in their own individual way. The feedback was excellent and the attendees are still talking about it. 
Boss Magazine, Australian Financial Review

The relevance of Paul's supporters was very timely for us - spot on for what we are trying to achieve. He was also a good presenter; with a good conversational style, good flow to his presentation, the ability to answer questions on the run and he listened to our people's comments or questions. We appreciated the way he answered all questions at the end too, and his good natured responses regarding the "other team" comments. 
Malleson Stephen Jacques

Paul Roos gave the best talk on success and changing the culture. Paul offered the honest key reasons why he has been a success. It was refreshing to hear a successful person give a true account of why he had succeeded as opposed to cliché reasons that you would find in any book. I think the true indication that Paul was the right choice came from the feedback of two female delegates who before the talk did not know who Paul was or what he had achieved. They said "I cannot wait to get back to work and implement the changes he talked about because I can see we are going to get so much from them. 
Recoveries & Reconstruction Pty Ltd

Paul gave a fantastic presentation that resonated across our diverse, in both role and location, leadership group. His insights were meaningful and his style and honesty were pitch perfect. Paul’s insights, apart from being really interesting, provided a framework and platform for us to workshop a whole range of leadership and cultural issues. 10/10.
Alinta Energy

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